ABOUT

Following Jesus is simple until you try to live what he actually taught

WHERE THE MOVEMENT WAS BORN

WHERE THE MOVEMENT WAS BORN

HOW IT ALL STARTED

saying yes to jesus is easy.
following him is difficult.

Portrait of Rob Dayton, author and founder of 100xLife. A smiling middle-aged man with gray hair and a beard, wearing a blue blazer and a light-colored button-up shirt against a dark background.

ROB DAYTON, author

At a young age, I was there. I had said yes to Jesus, but did not know how to follow. I did not put His words into practice. The result was a destructive life of ambivalence. Everything changed when I decided to do the difficult work of putting just one of His words into practice.

Since experiencing this transformation myself, I have helped men close the same gap between what they believe about Jesus and how they actually live. Through coaching hundreds of leaders in The Master’s Program and mentoring men across churches, businesses, and cities, I saw the same pattern again and again. Most Christians want to follow Jesus, but they have never been shown how.

My work in leadership development, spiritual formation, and organizational health confirmed it: desire is there, but direction is missing. The 100xLife grew out of that work. It is a simple, repeatable way to learn obedience and follow Jesus with your whole life.

— ROB DAYTON, AUTHOR

Six men gathered around a table in conversation representing community and shared practice in 100xLife.

The Heart Behind
100xLife

Most Christians want to follow Jesus but were never shown how. After coaching hundreds of men, the same pattern kept showing up: belief without practice. 100xLife was built to change that.

NO. 1 — THE GAP IS REAL

NO. 2 — FORMED IN REAL LIFE

This book came from years of walking with men through marriages, leadership, and daily obedience. Nothing here is theory. Every part has been lived and tested.

NO. 3 — BIGGER THAN ONE PERSON

This movement isn’t centered on a personality. It is centered on Jesus. We watched lives transform when people practiced his words consistently, so we created a way for anyone to do the same.

Ways to join the
movement

A few simple ways to begin living the words of Jesus with us:

Ways to
join the
movement

A few simple ways to begin living the words of Jesus with us:

  • A dark blue book cover titled '100xLIFE: A Daily Practice' by Rob Dayton with a geometric flower pattern in a lighter shade of blue.

    01. THE BOOK

    Fifty-five teachings of Jesus turned into practical daily rhythms that retrain your mind, habits, and relationships. This is where you learn to stop studying Him and start doing what He said.

    get the book
  • Collection of digital and printed materials promoting the 100xLife 62-day challenge, including a tablet, smartphone, booklet, podcast, tracker worksheet, and guidebook, all branded with the 100xLife logo and a motivational outdoor scene.

    02. THE CHALLENGE

    A simple but demanding path that helps you practice the words of Jesus every day. It will stretch you, expose your excuses, and build the kind of obedience that transforms your whole life.

    JOIN THE CHALLENGE
  • Promotional graphic for a podcast called 100xLife. Features a smartphone displaying the podcast episode titled 'Why the 62 Day Challenge?' along with listening options for Spotify and Apple iTunes.

    03. the PODCAST

    Weekly conversations that unpack what Jesus said, why it matters, and how real people are learning to follow Him with their actual lives. A companion for your walk, not background noise.

    LISTEN HERE

WHAT PEOPLE ARE SAYING

  • “Saying ‘Yes’ to Jesus is easy. Following Him is difficult.” That opening statement sets the tone for a life-changing journey through 100xLife. Rob has a unique way of presenting the words of Jesus that develop Jesus’ character in your own life. It is encouraging and challenging at the same time. 100xLife looks at how Jesus lived and how a life in Him would look if we’d follow what He says. That, Rob explains, takes practice, much like training for a sport. This is the faith workout that will produce an abundant life!”

    — R. Ross

  • “The 100xLife is about embracing the struggle we face, and turning it into a daily discipline of intentionality. We can take command of how we live our lives through whatever the circumstances, knowing that our creator has mapped out a path that, when followed, leads to greater understanding and fulfillment.”

    — T. Lebens

  • “Following this process has changed my thoughts and deepened my appreciation of how intentionally working on each command has increased my intimacy with Christ. What could be more important than that? I'd highly recommend this book.”

    — James J.

  • “Whether a seasoned disciple or a new believer, answering Jesus’ call to Follow Him in this modern world is a challenge. The 100xLife by Rob Dayton is a new guide from a deeply experienced Christ Centered Life Coach. The 100xLife will focus your mind on what is essential and encourage your daily efforts with achievable action steps.”

    — Jeff K.

Digital tablet displaying a book cover titled 'The 3-Day Reset' with a subtitle 'To Hear God's Voice Again', featuring a man hiking through a forest trail surrounded by green trees.

Free 3 Day Reset

A simple rhythm to quiet the noise and hear God again

If God has felt distant or your faith feels cloudy, this will help. The Reset gives you three short practices that create space to slow down, refocus, and reconnect with what Jesus already said.